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Dos and Donts of Search Engine Submission
List of Best and Worst practices for designing a high traffic website
Here is a checklist of the factors that affect your rankings with Google, MSN, Yahoo! and the other search engines. The list contains positive, negative and neutral factors because all of them exist. Most of the factors in the checklist apply mainly to Google and partially to MSN, Yahoo! and all the other search engines of lesser importance.
Keywords in <title> tag
This is one of the most important places to have a keyword because what is written inside the <title> tag shows in search results as your page title. The title tag must be short (6 or 7 words at most) and the the keyword must be near the beginning.
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Keywords in URL
Keywords in URLs help a lot - e.g. - http://domainname.com/seo-services.html, where “SEO services” is the keyword phrase you attempt to rank well for. But if you don't have the keywords in other parts of the document, don't rely on having them in the URL.
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Keyword density in document text
Another very important factor you need to check. 3-7 % for major keywords is best, 1-2 for minor. Keyword density of over 10% is suspicious and looks more like keyword stuffing, than a naturally written text.
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Keywords in anchor text
Also very important, especially for the anchor text of inbound links, because if you have the keyword in the anchor text in a link from another site, this is regarded as getting a vote from this site not only about your site in general, but about the keyword in particular.
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Keywords in headings (<H1>, <H2>, etc. tags)
One more place where keywords count a lot. But beware that your page has actual text about the particular keyword.
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Keywords in the beginning of a document
Also counts, though not as much as anchor text, title tag or headings. However, have in mind that the beginning of a document does not necessarily mean the first paragraph – for instance if you use tables, the first paragraph of text might be in the second half of the table.
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Keywords in <alt> tags
Spiders don't read images but they do read their textual descriptions in the <alt> tag, so if you have images on your page, fill in the <alt> tag with some keywords about them.
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Keywords in metatags
Less and less important, especially for Google. Yahoo! and MSN still rely on them, so if you are optimizing for Yahoo! or MSN, fill these tags properly. In any case, filling these tags properly will not hurt, so do it.
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Keyword proximity
Keyword proximity measures how close in the text the keywords are. It is best if they are immediately one after the other (e.g. “dog food”), with no other words between them. For instance, if you have “dog” in the first paragraph and “food” in the third paragraph, this also counts but not as much as having the phrase “dog food” without any other words in between. Keyword proximity is applicable for keyword phrases that consist of 2 or more words.
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Keyword phrases
In addition to keywords, you can optimize for keyword phrases that consist of several words – e.g. “SEO services”. It is best when the keyword phrases you optimize for are popular ones, so you can get a lot of exact matches of the search string but sometimes it makes sense to optimize for 2 or 3 separate keywords (“SEO” and “services”) than for one phrase that might occasionally get an exact match.
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Geografixx SEO Optimization Advice
Geografixx employs many see tactics that will help you ahieve top postion on the search engines. One of our SEo products is our Penny perclick program whic inlcudes 24 banner designs.
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About Geografixx.com
- Geografixx.com
- Here at Geografixx.com, our goal is to give the client the leading edge when it comes to web design and other internet solutions by using the latest in software & hardware technology. With our knowledge,expertise and talent, we provide stunning web design coupled with powerful flash and databases that both immerse the client visuals as well as provide you with the information needed to capitalize on your web traffic. Technology is an ever changing medium and as you need the resources of those who understand this the technology to make the best use for it. Our talented team will develop and design a top notch website accompanied by maintenance and managed Hosting if needed. You don't have to worry about a thing. We understand that the majority of our clients don't have a direction on how to publish their business on-line, but not to worry, we will even help you with developing the conte